we create & shape beliefs.
And this is how we do it. We study people, their values and ideals. We discover what’s important to them,
how to talk to them, and where and when to reach them.
At the same time we immerse ourselves in our clients’ business. 
From top to bottom, inside and out. We discover who they are, what they do and what they aspire to be.
We then craft stories that earn their way into people’s hearts and homes.
And create a lasting relationship between our clients and their customers.

We do one thing.

we create & shape beliefs.
And this is how we do it. We study people, their values and ideals.
We discover what’s important to them, how to talk to them, and where and when to reach them.
At the same time we immerse ourselves in our clients’ business. From top to bottom, inside and out.
We discover who they are, what they do and what they aspire to be.
We then craft stories that earn their way into people’s hearts and homes.
And create a lasting relationship between our clients and their customers.

We do one thing.

we create & shape beliefs.
And this is how we do it. We study people, their values and ideals.
We discover what’s important to them, how to talk to them, and where and when to reach them.
At the same time we immerse ourselves in our clients’ business. From top to bottom, inside and out.
We discover who they are, what they do and what they aspire to be.
We then craft stories that earn their way into people’s hearts and homes.
And create a lasting relationship between our clients and their customers.

We do one thing.

we create & shape beliefs.
And this is how we do it. We study people, their values and ideals.
We discover what’s important to them, how to talk to them, and where and when to reach them.
At the same time we immerse ourselves in our clients’ business. From top to bottom, inside and out.
We discover who they are, what they do and what they aspire to be.
We then craft stories that earn their way into people’s hearts and homes.
And create a lasting relationship between our clients and their customers.

We do one thing.

we create & shape beliefs.
And this is how we do it. We study people, their values and ideals.
We discover what’s important to them, how to talk to them, and where and when to reach them.
At the same time we immerse ourselves in our clients’ business. From top to bottom, inside and out.
We discover who they are, what they do and what they aspire to be.
We then craft stories that earn their way into people’s hearts and homes.
And create a lasting relationship between our clients and their customers.

it's official

Two are now the one. 

Two companies of like minds and shared passions are now officially one. 

The Atkins Group and Aria Agency have joined forces to tell great stories that produce great results.

our work

what we do

Insights & Story
Align consumer needs with client's core essence to craft an ownable brand story.
Growth
Drive organizations to higher levels of achievement.
experiences
Immerse people in brand interactions.
technologies
Technology-enabled, constant, interactive marketing.
content & Analysis
Analyze results and adjust content to amplify success.
connections
Engage people through published, earned and owned channels.
Paid channels
Achieve the highest ROI through paid and value added channels.
voice & Visuals
Create the brand's visual and written voice.
production
Execute the total
brand story.
Client Partnerships
Build relationships with clients who trust us to steward their brands.

We believe

Great brands impact lives, industries, and economies.
We discover core essence and envision what a company can be in ways insiders often cannot.
Agencies must embrace flux and chaos, and adapt with extraordinary speed.
Evolving cultural and digital trends help us emotionally connect people to brands.
A fully integrated campaign tells a client’s story across all touch points.
Traditional strategies alone yield unacceptably low returns.
Technology evolution is creating new opportunities at an alarmingly exciting pace.
Cultural change from within fosters buy-in, pride, and loyalty.
Agility must be a core competency, not the exception, for agencies to survive.
Finding ways to develop new products and revenues, is a shared responsibility with the agency.

meet the team

Steve Atkins
Brand Strategist, President
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Steve Atkins

Brand Strategist, President

Steve combined forces with his father, Chip Atkins, in 1974 and together they built one of the state’s preeminent advertising agencies. Today, Steve leads this full-service creative agency that boasts an equally well-known reputation for successful national, regional and local branding campaigns promoting diverse industries such as tourism, beverage, grocery, sports marketing, business-to-business and healthcare.
In addition to putting San Antonio on the creative advertising map, other notable accomplishments include: creating innovative solutions for the development of a tourist call center for Mexico’s Ministry of Tourism; orchestrating one of the very first customer relationship healthcare marketing platforms; as well as overseeing the development of branding campaigns that competed against and beat top global agencies in national award competitions.
When not running from board meeting to board meeting (he’s on more than a few), Steve’s “me time” is spent with wife Christy and their daughter Jessie.
Account Experience

SAS Shoes, CHRISTUS Santa Rosa, TTIA – Texas Tourism Industry Association, SeaWorld San Antonio, San Antonio Convention & Visitors Bureau, Baptist Hospital System, Spurs Sports & Entertainment, Westin La Cantera Resort, La Posada Hotel & Suites, Plano Convention & Visitors Bureau, Posadas USA, Valero Alamo Bowl, Mazatlan, Mexico Tourism Trust Fund, Ixtapa/Zihuatanejo, Mexico, Bays of Huatulco, Oaxaca Mexico, Secretariat of Tourism, Mexico (SECTUR), VivaAerobus, Valley International Airport, Laredo Convention & Visitors Bureau, CPS Energy, South Padre Island Convention & Visitors Bureau, Hyatt Regency Hill Country Resort & Spa, H-E-B, Frost Bank and The University of Texas Health Science Center.

Tony Diamond
Client Partnerships Director
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Tony Diamond

Client Partnerships Director

Throughout Tony’s thirty-year career he’s worn many hats, all of them well. He has built organizations and driven programs that generate profitable revenue while at the same time developing powerful brands. Spanning consumer, high tech, financial, manufacturing sectors, his approach creates alignment of objectives resulting in clear strategy, followed by effective, efficient execution.
Upon graduation from the University of Texas at Austin with a Bachelor of Communications degree in Advertising, Tony was recruited as an Art Director by The Richards Group in Dallas. Moving from agency to client side, Tony held senior positions with startup, developmental and mature private companies as well as CMO for a NASDAQ-traded firm.
After building success in the corporate world, Tony then returned to brand building in an agency environment. He founded two sales and marketing consulting firms serving both international and domestic clientele and later partnered with an established creative agency where he developed strategies, transformed brands and dramatically grew revenues for clients.All of whom tipped their hats to him.
Account Experience

Amtico Ltd. and InSkin Media of Great Britain, Steag Microtech of Germany, Colin Medical Equipment of Japan. TransFirst, Clarke American, Enron, Frost Bank, TransFirst Holdings, Payment Data Systems, SWBC, Paris Technologies (US, Great Britain, Australia), USLong Distance, Taco Cabana, Alamo Beer Company, Goodwill Industries, Clarity Child Guidance Center, Endura Realty Advisors, CHRISTUS Santa Rosa, McKenna Legacy Foundation, Hope for Humans. Also law firms Harrison-Bettis (Houston), Shelton & Valadez (San Antonio), Deary, Montgomery (Dallas).

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James Howe
Creative Director
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James Howe

Creative Director

If a clean desk is the sign of an empty mind, it’s obvious James Howe’s brain is working overtime. While his desk is perpetually strewn with a myriad of layouts, his mind is anything but a hodgepodge of half-baked ideas. His visual executions are clear, clean and cogent– elegantly simple, yet brilliant in their execution. It’s no wonder James is regarded as one of the top creative thinkers in the market by his peers. The 350 plus awards he has garnered over 25 years attest to that.
James graduated from San Antonio College and parlayed his Advertising Art Degree into a stellar career. Prior to joining The Atkins Group, James lent his leadership and talents to Anderson Advertising and the Thompson Agency. Over the course of an advertising career spent exclusively in San Antonio, James has earned numerous local, regional and national honors for his work. In addition to his position at the Atkins Group, he has served as an adjunct professor at Texas State University in the Department of Communication Design for the last six years.
When not coming up with a mess of creative concepts, James makes sure there is always a clear space on his calendar for his wife, Leslie, his son’s ball games and his daughter’s gymnastics competitions.
Account Experience

Albertson’s, Baptist Health System, Texas Department of Transportation, Chevron, Colin Medical Instruments, Coca-Cola of San Antonio, Diamond Shamrock, Valero Alamo Bowl, H-E-B, San Antonio Water System, Palmer Drug Abuse Program, Security Service Federal Credit Union, Posadas USA, Spurs Sports & Entertainment, SAS Shoes, Southwestern Bell Mobile, Valley International Airport, Methodist Healthcare System, United Way of San Antonio & Bexar County, Westin La Cantera Resort, South Texas Blood and Tissue Center, Plano Convention & Visitors Bureau, The University of Texas Health Science Center, South Padre Island Convention & Visitors Bureau and CPS Energy.

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Dirk Mitchell
Creative Director
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Dirk Mitchell

Creative Director

If Dirk had written this, it would be much shorter. He is a man of a few words. But you can bet each one is thoughtfully chosen and used for maximum effect. And if his words don’t make you smile, they’ll spur you to think deep thoughts.
It goes back to his days at UT Austin’s vaunted advertising program where he learned the copywriting craft from some of the best. Dirk’s real world writing experience began at Leo Burnett in Chicago working on McDonald’s, Heinz Ketchup and Dewars. His selling way with words attracted the attention of Bozell & Jacobs in Dallas followed by The Richards Group. From there, it was on to San Antonio’s Thompson Agency and Anderson Marketing Group doing award winning creative for Luby’s, La Quinta, Diamond Shamrock, and The United Way. A VP position at Publicis USA lured him back to Dallas, but he longed for the San Antonio lifestyle. So he returned, family in tow, and today leads the Creative Department at The Atkins Group.
It’s possible Dirk has won more advertising awards than anyone in San Antonio. He doesn’t talk about it much. He figures the trophies speak for themselves.
Account Experience

BMW, PowerBar, Denny’s, Sara Lee, Garden Ridge, TXU Energy, Nestle, Similac, GlaxoSmithKline, McDonald’s, Whataburger, Luby’s, La Quinta, American Airlines, Greyhound, Embassy Suites, Dewars, Heinz, Wilson Golf, Columbia Bowling, SeaWorld San Antonio, San Antonio Zoo, Diamond Shamrock, Frost Bank, Westin La Cantera Resort, Valley International Airport, Southwestern Bell, Spurs Sports & Entertainment, United Way, SAS Shoes, Methodist Healthcare System, Valero Alamo Bowl, Baptist Health System, Santa Rosa Health System, H-E-B, Time Warner Cable, VIA Transit, The University of Texas Health Science Center, Plano Convention & Visitors Bureau, South Padre Island Convention & Visitors Bureau and CPS Energy.

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Ann Perrine
Paid Channels Director
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Ann Perrine

Paid Channels Director

Ann loves fine automobiles almost as much as she loves media planning and purchasing. OK. She loves cars more. Especially good-looking fast ones. But, it is safe to say she’s better behind the wheel of a high-powered media plan than her BMW. That’s all we’ll say about that.
Drawing from more than 30 years of experience buying for international, national and local accounts ranging from the San Antonio Convention & Visitors Bureau to American Airlines, Ann runs the Media Department like a well-oiled Indy car. With her guidance, our team of pros finds the perfect vehicles to carry the message and ensure all strategic goals are met. Ann starts with a base of quantitative research and overlays that with qualitative lifestyle research to focus messages to those most likely to use our clients’ products or services. The result is more exposures and, bottom line, better use of our clients’ media dollars. She’s also a formidable negotiator when dealing with media reps. Or car salesmen.
Ann attended Southwest Texas State University and the University of Texas, Austin. Not to mention a number of driving schools for insurance purposes. She also saw The Beatles in concert. Favorite song: “Baby, You Can Drive My Car.” What else?
Account Experience

San Antonio Convention and Visitors Bureau, South Padre Island Convention & Visitors Bureau, The Woodlands Convention and Visitors Bureau, Plano Convention and Visitors Bureau, Children's Hospital of San Antonio, CHRISTUS Health System, Heart Hospital of Austin, Spurs Sports & Entertainment, AVON, Gerber, Sprint CSG (National) and PCS (Texas Region), The Home Depot, American Airlines, General Motors, Continental Airlines, Norelco, CapitalOne, EchoStar (Dish Network), Polaroid, Hyatt Regency Hill Country Resort, CARQUEST, Cholula Hot Sauce, Whataburger, Fiesta Texas, Builder’s Square, Van den Bergh Foods, Albertson’s Grocery Stores, Retama Park Raceway, Laredo Convention & Visitors Bureau, KMOL TV, American Brick, Champions of Stone Oak, The Valero Alamo Bowl, Fletcher’s Corny Dogs and the University of Texas Health Science Center.

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Ryan Thompson
Growth Director
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Ryan Thompson

Growth Director

A lifelong entrepreneur, Ryan began working at age 11, with a paper route in Ada, Oklahoma. At 14, he was a part-time shipping clerk at a computer technology company. And, by age 18, he managed the multi-million dollar trade show budget for the company as it experienced exponential growth. In the disruptive trade show environment, Ryan realized that focusing on total experience was a key to building strong client relationships. His career enjoyed continued success as he rose to the highest marketing position in the company.  During this time, Ryan attended the University of Oklahoma and received a bachelor’s degree in management and marketing.
Then tragedy struck. In 1999, Ryan broke his neck and was very nearly paralyzed. The injury left him unable to move; confined to a hospital bed for months. This idle time and newfound perspective on life provided an opportunity. And, in 2000, Ariamedia was born.
In just over 10 years, Ariamedia has evolved into Aria. What was once primarily a web creation and design firm, has evolved into a full-service, digital agency with a focus on the interaction between brand and consumer, and the entire brand-consumer experience.
In 2013, Outskirts Press engaged Ryan to publish his first book Disruption: Destination Marketing in the Post-Advertising Age, a book on modern marketing for travel and tourism professionals.
Account Experience

Greater Palm Springs CVB, City of Dallas, Corpus Christi CVB, Experience Arlington, Chickasaw Nation, City of Southlake, City of Sugar Land, Cayuga Hospitality, Dallas Arts District, Denton CVB, Kimbell Art Museum, Sixth Floor at Dealey Plaza, Lubbock CVB, Mesquite CVB, Town of Addison, Travel & Adventure Show

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Jordan Wollman
Brand Strategist
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Jordan Wollman

Experiences Director

Jordan has been a lot of places and done a lot of things: he once owned a record store, a record label, helped develop a curriculum for a design school in Russia, co-authored a book on After Effects, and was the youngest certified LightWave 3D trainer ever. Jordan is a seasoned creative director, published author, and international public speaker.
He has, in one way or another, been involved in the creation of brands since his early years where he spent his days watching his father design everything from corporate identities to brochures, early websites to communication architectures. Jordan has spent his entire professional career (starting at age 14) focusing on branding, brand development, and brand marketing, mostly in the digital arena.
He has myriad interests: design, history, politics, architecture, fine woodworking, and most of all, his loving family.
Account Experience

Jordan’s leadership has been present on 100% of Aria’s travel and tourism accounts including Greater Palm Springs CVB, The Dallas Arts District, Corpus Christi CVB, Dallas OED, and many others.

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Jayme Legros
Group Account Director
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Jayme Legros

Group Account Director

Jayme is a tiger. An LSU Tiger. After graduation, she made the big leap from Baton Rouge to San Francisco where she began working for a full service marketing and design firm on accounts like Hitachi Global Storage Technologies, Enterprise Events Group and Gap. After sharpening her marketing and account planning skills, she left San Fran for San Antonio and The Atkins Group. Luckily for us, she brought her positive attitude and exceptional understanding of the marketing cycle, which eventually landed her at the forefront of our Account Service team.
During her eight years at Atkins, Jayme has developed a passion and talent for tourism and leads a number of those industry specific accounts. She is a member of TTIA’s Communications Committee and takes any opportunity to hop on a plane and go! Outside of work, you can find Jayme at her neighborhood yoga studio.
Jayme will always be a tiger of the LSU stripe. But she says her home is San Antonio. She says the attitude and spirit of the people here remind her of home in Lafayette…without all the gators.
Account Experience

Plano Convention & Visitors Bureau, South Padre Island Golf Club, Spurs Sports & Entertainment, South Padre Island Convention & Visitors Bureau, Posadas USA, Valley International Airport, Louie’s Backyard, Sheraton South Padre Island Hotel and Condominiums, The Gates on Beaver Creek, South Padre Beach Resort, Laredo Convention & Visitors Bureau, SAS Shoes, La Posada Hotel & Suites, Radisson Hotels & Resorts, Jon Hart Design, CPS Energy and South Padre Island BikeFest.

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Erik Arredondo
Sr. Interactive Art Director
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Erik Arredondo

Sr. Interactive Art Director

Erik is our resident guru. That is if guru means being a super bright website developer, the go-to guy when a website or mobile app requires some tricky coding or having a positive attitude and great sense of humor.
Erik has been with Atkins since he was an intern fresh out of UIW with a Bachelor’s in Computer Graphic Design and Computer Engineering. Like the best of his ilk, you can count on him to be up on the most current upgrades, hardware and software capabilities, and SEO rules–if Google sneezes, you can bet he was among the first to hear it and say gesundheit.
More than a team player, Erik is a team organizer who rallies coworkers to join in on a bowling night or to pitch in on major projects. He is also very proud of his home team–his wife, Alyssa, and son, Xavier.
Account Experience

Bartlett Cocke General Contractors, South Padre Beach Resort, BioMed SA, The Gates on Beaver Creek, Elliff Motors, Elliff Trailers, Posadas USA, Jon Hart Design, Kleenhanz, La Posada Hotel & Suites, Valero Alamo Bowl, Louie’s Backyard, Radisson Hotels & Resorts, Rio del Sol, South Padre Island Convention & Visitors Bureau, South Padre Island Golf Club, Plano Convention & Visitors Bureau, Rohde, Ottmers & Siegel, StopAfib - Atrial Fibrillation Patient Resource, Southern Wealth Management, The University of Texas Health Science Center at San Antonio, CPS Energy, Valley Baptist Health, SAS Shoes, Varicose Vein Treatment Clinic, Valley International Airport and Culinaria.

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Brittany Barrett
Interactive Art Director
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Brittany Barrett

Interactive Art Director

A native of Shreveport, Louisiana, Brittany was a serious art student even from earliest childhood. She went on to study advertising design at the Art Institute of Dallas.
Her first job out of school was as a designer for Calyp—a startup social media app. She then went on to a direct marketing specialty firm creating email campaigns and direct mail print ads for clients that included AT&T, Hyatt, and Guthy Renker. With a firm professional foundation in design, she sought a position that would allow her to combine her design savvy and love for technology. Now, at Aria, she is making her mark in interactive design.
Account Experience

Brittany’s experience includes interactive and traditonal print design for clients such as Denton CVB, Lubbock, AT&T, Hyatt, Crow Collection of Asian Art, City of Southlake, Waterstreet Restaurants, and TCAP.

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Katie Carle
Accountant
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Katie Cale

Accountant

Katie grew up in the advertising business. Literally. Since her early teenage days of shadowing her Dad at the office, she’s become a real pro. Which is good news for us because she knows the business well. Especially ours.
Katie is more than an accountant, though. She keeps our busy team on time, on track and on budget to meet client needs. She’s a billing whiz who keeps our time sheets up to date and up to par.
When she’s not chasing us down to submit our time comments at the office, she’s chasing her own three children around the house with her husband, Daryl.
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Selina Clem
Account Supervisor
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Selina Clem

Account Supervisor

If Selina wasn’t an Account Manager, she could probably be a San Antonio Tour Guide. Her upbeat, outgoing personality and deep love and knowledge of her hometown would suit her well. As it is, agency clients benefit greatly from Selina’s enthusiasm, organizational skills and expertise. 
With over 15 years of agency experience, Selina brings a great deal of know how to her craft. But more than that, she’s a true advocate for her clients, working hard on their behalf to deliver the best results possible. She excels at strategic development, executing campaigns and she’s a detail-focused project manager. Selina has a great deal of experience in the healthcare industry, working for both public sector and non-profit clients. Bottom line? When it comes to getting the job done right, clients know they can depend on Selina.
Account Experience

American Cancer Society, CHRISTUS Health, CHRISTUS Santa Rosa Children’s Hospital, CHRISTUS Santa Rosa Health System, CHRISTUS Southeast Texas Health System,CHRISTUS Health Gulf Coast region, Clarity Child Guidance Center, Health by Design, The San Antonio Orthopaedic Group, Touchstone Communities, Urology San Antonio, Brooks City-Base, CPS Energy, Lyle Larson for Congress and San Antonio River Authority

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Jill Dolde
Paid Channels Supervisor
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Jill Dolde

Paid Channels Supervisor

Jill really knows how to get the word out. To all the right people. Through all the right channels. And at exactly the right time. Her knowledge of broadcast, print and digital media is exceptional. For over 16 years, she’s been responsible for developing and implementing comprehensive media plans for clients; many in the healthcare industry. Her tools of the trade are a sharp, inquisitive mind, a deep knowledge and understanding of all things media, an affinity for crunching numbers (in the client’s favor, of course) and a “roll-up-the sleeves” work ethic.
When it comes to getting your message across loud and clear, you can count on Jill to deliver.
Account Experience

University Hospital, CHRISTUS Santa Rosa Health System, CHRISTUS Weight Loss Institute Westover Hills, CHRISTUS Health Gulf Coast region, and CHRISTUS Southeast Texas Health System.

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Gabriella Flores
Operations Director
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Gabriella Flores

Operations Director

Gabriella’s top priorities include delivering quality results and keeping clients -- both internal and external -- happy. She does both very well.
With nearly 20 years in the business, and eight of those years with The Atkins Group, Gabriella brings an extensive knowledge of the advertising and desktop publishing worlds to the team. She’s also highly organized and extremely efficient at planning. You could say she’s our go-to gal for agency-related questions. Her responsibilities grow by the day, but mostly she’s in charge of keeping the team organized, on budget and on deadline.
When she’s not at work, Gabriella enjoys spending time with her daughter, who is eagerly awaiting to begin her college career at UTSA (Go Roadrunners!), and her loveable rescue basset hound. She’s also a fan of gardening in her backyard and trying out new recipes for her family.
Account Experience

Goodwill Industries, Desert Glory/NatureSweet Tomatoes, BioMed SA, San Antonio Museum of Art, CPS Energy, Laredo Convention & Visitors Bureau, Valero Alamo Bowl, Texas Travel Industry Association, Urban Connection and The University of Texas Health Science Center at San Antonio.

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Phyllis Keith
Production/Traffic Manager
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Phyllis Keith

Production/Traffic Manager

Phyllis keeps our shop in shape. She is queen of schedules and organization, and moves projects through the agency from development to completion. Her eye for detail makes all of our jobs easier.
Always ahead of the game, Phyllis has never missed a deadline in her more than 25 years in the business. She’s our go-to for workflow and keeping track of budgets.
When she’s not building cost estimates and keeping us on track, Phyllis can be found spending time at home with her two wonderful daughters, two awesome grandsons and one loveable puppy, Gidget. If she’s not at home, look for her on a beach, any beach. She loves to visit the coast.
Account Experience

San Antonio Convention and Visitors Bureau, South Padre Island Convention and Visitors Bureau, Plano Convention and Visitors Bureau, Baptist Hospital System, Children's Hospital of San Antonio, Biomed SA, Spurs Sports and Entertainment, Valero Alamo Bowl, CPS Energy, Hyatt Hill Country Resort & Spa, Sprint, and NatureSweet.

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Sarah Kory
Account Executive
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Sarah Kory

Account Executive

Sarah considers herself an old soul. We don’t know about old, but we do consider her wise beyond her years.
With more than four years at The Atkins Group, Sarah is an account service maven, planning, analyzing and evaluating projects and budgets for the agency’s largest healthcare clients. She had a nose for detail and expertly manages the activities necessary to meet the needs of assigned projects.
When she’s not at work, Sarah enjoys spending time reading, taking photographs and blogging. She’s also a big fan of old-timey television. You can bet Sarah’s watching Who’s the Boss on her days off.
Account Experience

The Children's Hospital of San Antonio, Goodwill of San Antonio, Accion Texas (now LiftFund), BioMed SA, CHRISTUS Southeast Texas, CHRISTUS Gulf Coast, CPS Energy, St. David's Healthcare, St. David's Recruitment and Heart Hospital of Austin

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David Laffitte
Technologies Director
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David Lafitte

Technologies Director

David was born and raised in Texas and loves to travel. He has lived in the mountains of Colorado and the shores of the Amazon Rainforest. David worked with Aria (with Midago) way back in 2006 and recently rejoined the team! During the break, he has held roles in sales, marketing and technical consulting. These experiences make him well suited for the constant change and speed of a digital agency like Aria.
To get a little nerdy, David has a degree in Management Information Systems from Texas Tech University and has a deep appreciation for all things digital.
Account Experience

Greater Palm Springs CVB, City of Dallas, Corpus Christi CVB, Choctaw Nation Tourism, City of Southlake, City of Sugar Land, Dallas Arts District, Denton CVB, Sixth Floor at Dealey Plaza, Lubbock CVB, Mesquite CVB

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Daniel Lopez
Account Executive
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Daniel Lopez

Account executive

Daniel joined The Atkins Group in 2013. His prior experience was with MarketVision, a San Antonio based agency that targets Hispanic consumers, delivering solutions that work for brands and retailers. 
A graduate of UT Austin, Daniel brings a strong sense of brand, cultural sensitivity and a “digital native” mindset to the Team with projects spanning point-of-sale creative development and fulfillment, email marketing and social media/web.
Account Experience

CHRISTUS Southeast Texas Health System, Clarity Child Guidance Centers, Coors Light, Coors Banquet, Miller Lite, Redd’s Apple Ale, Kraft Singles, Kit Kat, Peter Pan, Hunt’s, Orville Redenbacher, Jif, Folgers, Café Bustelo, Café Pilon and Crisco.

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Kimberly Maldonado
Account Executive/Connections
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Kimberly Maldonado

Account Executive/Connections

What’s the latest word? Ask Kimberly. She’s a PR guru who’s always on top of things, especially when it comes to clients and their businesses. She’s consistently in tune with the latest media trends and excels at writing, media relations, social media and event planning.
Kimberly is a graduate of The University of Texas at Austin. She also obtained a master’s degree from St. Mary's University. She is an active member of the Junior League of San Antonio and the Public Relations Society of America’s local chapter.
Account Experience

To say Kimberly’s experience is “deep” would be an understatement. She has developed effective tactics for a wide range of local and national clients, including Whole Foods Market, Walmart, AT&T, IBC Bank. CPS Energy, Schlumberger, Airrosti Rehab Centers, San Antonio Board of Realtors (SABOR), and more.

Liz Moran
Production/Traffic Manager
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Liz Moran

Production/Traffic Manager

Liz keeps our team in-check. From schedule building to workflow management, Liz’s 20+ years in the business make her one of our most fearless leaders.
Prioritizing and moving projects through the agency is her forte. She oversees collateral materials through final completion and delivery to our clients, and she never skips a beat.
When she’s not managing budgets and negotiations for the agency, Liz enjoys spending time with her husband and her dog, Sienna the silent beagle. Together, they like to travel. Especially to the City by the Bay.
Account Experience

CPS Energy, CHRISTUS Southeast Texas Hospitals St. Elizabeth, St. Mary and Jasper Memorial, St. David's Hospital, Heart Hospital of Austin, CHRISTUS Santa Rosa, Children's Hospital of San Antonio, The Woodlands Convention & Visitors Bureau, Goodwill, JW Marriott Hill Country Resort & Spa, San Antonio Police Department, San Antonio River Authority, Luke Restaurant,International Bank of Commerce, GVTC, Time Warner Cableand Trinity Mother Francis Hospital, and U.S. Army.

Kelly Morris
Connection Director, Journalism
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Kelly Morris

Connection Director, Journalism

We’ll get right to the point because that’s the way Kelly would want it. No nonsense, get ‘er done, we’re burning daylight. That’s her approach to Public Relations. And just about everything else. So…
She works ALL the time, and work starts at 5:00 a.m. She has cats. She likes to garden, organic only. She leads the PR team for South Padre Island Her dad used to run a hotel in Mexico so she grew up around hospitality. She has also worked on Valley International Airport; Westin La Cantera Resort; Hyatt Regency Hill Country Resort & Spa; Mazatlan, Mexico Tourism Trust Fund; Ixtapa/Zihuatanejo, Mexico; Bays of Huatulco, Oaxaca Mexico; Secretariat of Tourism, Mexico (SECTUR). Which is probably as close as she gets to taking a vacation.
We’d also mention her other PR strengths like media relations, crisis communication, government relations and public affairs, strategic communication planning and stakeholder communications and media and spokesperson training, but Kelly would probably say, “TMI” (Too much information).
Account Experience

Westin La Cantera Resort, New Life Shoes, Bartlett Cocke General Contractors, START Center for Cancer Care, Posadas USA, Mazatlan, Mexico Tourism Trust Fund, Ixtapa/Zihuatanejo, Mexico, Bays of Huatulco, Oaxaca Mexico, Secretariat of Tourism, Mexico (SECTUR), ThriveWell Cancer Foundation, BioMed SA, Valley International Airport, South Padre Island Convention & Visitors Bureau, San Antonio Orthopedic Group, Oppenheimer Blend Harrison & Tate, Westin Riverwalk and Hyatt Regency Hill Country Resort & Spa.

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Cecilia Novak
Paid Channels Manager
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Cecilia Novak

Paid Channels Manager

Cecilia is the expert on all things media. As an assistant to the Media Director and buyers she reconciles all media invoices, negotiates make goods with vendors and inputs media buys using Strata to ensure schedules run as ordered.
Account Experience

CHRISTUS Southeast Texas Health System, CPS Energy, IBC Bank, SAWS (San Antonio Water System), Stowers Furniture, San Antonio Convention and Visitors Bureau, Mexico Tourism, Mazatlan, H-E-B, Church’s Chicken and SPRINT.

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Thuy Pham
Art Director
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Thuy Pham

Art Director

Thuy is a graduate of Texas State University in San Marcos, Texas. While in school, she completed design internships in three diverse environments: Asterisk Group, Lance Armstrong Foundation, and Murillo Design. In addition, she has experience as a freelance designer working with both design firms and individual clients. She also worked as a junior graphic designer at BradfordLawton. Currently, she is an Art Director for The Atkins Group. When Thuy is not designing, she is watching Pawn Stars.
Account Experience

Asterisk Group, Corepoint Health, H-E-B Kids’ Market, Lance Armstrong Foundation, Murillo Design, Purple Telescope, Yoga YogaTED Talks, Jen Spencer Coaches, Blue Cast Mobile, Swirl: Creative Collaboration, Goodwill, Clarity Child Guidance Center, Ricos, Taco Cabana, AD2ATX and Courtenay McAlpin.

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Jenny Reeves
Sr. Group Account Director
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Jenny Reeves

Sr. Group Account Director

Jenny is passionate about the people who make other people feel better. And she’s admittedly obsessed with sharing their stories. They say the things you are passionate about reveal your true calling - an accurate statement that describes Jenny’s almost 20-year career spent learning from and guiding health systems large and small. 
As Senior Group Account Director Jenny leads the charge on our numerous healthcare-related clients, directing strategy and accountability. Her qualifications and experience are far more considerable. 
Jenny comes to us from CHRISTUS Health where she served as senior marketing specialist and directed the brand, marketing and communications for Children’s Hospital of San Antonio. Caring for children is something else Jenny knows a lot about. She and her 6’7” husband ride herd on three boys and a girl, aka the Fab4, who have been known to stampede from time to time. She now divides her time between her clients and Chief Homework Officer duties. Jenny’s internship and subsequently very first job after graduating college was at The Atkins Agency. We are extremely pleased and proud to have her back with our outfit.
Account Experience

CHRISTUS Health, CHRISTUS Santa Rosa Health System, CHRISTUS Health Southeast Texas region, CHRISTUS Health Gulf Coast region, CHRISTUS Spohn Health System, CHRISTUS Physician Group, CHRISTUS Healthy Living Spa, Trinity Mother Frances Health System, Heritage Health Plans, University Health System, CPS Energy, JW Marriott San Antonio Hill Country Resort and Hyatt Regency Hill Country Resort and Spa.

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Laura Reyes
Receptionist
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Laura Reyes

Receptionist

Laura loves her job. Her friendly smile and warm welcome as you walk through our office doors prove it. She has more than 12 years in the business, and nearly two with The Atkins Group.
In her free time, Laura enjoys dancing, taking walks in the park (or on the Riverwalk), and spending time with her daughter and son-in-law. Currently, she is anxiously awaiting the arrival of her first grandchild and looks forward to becoming a grandma.
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Pat Roberson
Paid Channels Assoc. Director
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Pat Roberson

Paid Channels Assoc. Director

Pat hails from deep in the heart. She was born and raised right here in San Antonio. She can drive a tractor and has punched a dogie or two. You can’t get more San Antonio than Pat unless you were at the Alamo to greet General Santa Ana.
She knows this city and the city knows her well. Pat has over 30 years of agency experience in San Antonio. She is one of the most accomplished and respected Media Directors in San Antonio and South Texas.
In addition to being a past President and Board Member of the San Antonio Advertising Federation, Pat was also awarded the Advertising Agency Management Award from San Antonio Media Alliance , a chapter of AWRT. Her primary responsibilities at Atkins include media and marketing research; strategy development; project/timeline management; promotions development and account management; and media planning and negotiations. She’s a formidable negotiator at that. Remember, she’s not afraid to punch cattle.
When she’s not wrangling with the media, Pat enjoys gardening and relaxing road trips with Bob, her husband of 25 years.
Account Experience

San Antonio Convention & Visitors Bureau, Mazatlan, Mexico Tourism Trust Fund, Ixtapa/Zihuatanejo, Mexico, Bays of Huatulco, Oaxaca Mexico, Hyatt Regency Hill Country Resort & Spa, Westin La Cantera Resort, Fiesta Texas, CPS Energy, IBC Bank, SAWS (San Antonio Water System), Stowers Furniture, Plum Creek Development, H-E-B and Pizza Hut.

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Amy Spence
Account Executive
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Amy Spence

Account Executive

Amy is a true self-starter. We should know. She started here at the Atkins Group as an intern. She joined us—wide-eyed and eager— from Trinity University where she earned a B.S. in Business Administration with a concentration in Marketing.
But don’t let her youth fool you…Amy is an adept problem solver who’s always ready to take on a challenge. She’s comfortable wearing many hats and plays well with others. She’s known for her ability to herd cats with dogged determination (which only makes sense, given she spends so much time with her dog, Sanderson.)
Account Experience

Amy brings loads of her experience to her role here at The Atkins Group. She has worked with top-tier clients, including IBC Bank, Boot Ranch, San Antonio Children’s Museum, Plano Convention & Visitors Bureau, Posadas USA, CPS Energy, The Woodlands Convention & Visitors Bureau, and more.

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Fran Stephenson
Connection Director, Social
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Fran Stephenson

Connection Director, Social

Fran Stephenson is a communications leader with enormous credentials. We’re talking Shamu big. She was Director of Communications for SeaWorld San Antonio for seven years. During her tenure, she instituted the first successful social media program for the SeaWorld parks. Fran also served as director of corporate communications for San Antonio’s Rackspace Hosting, one the nation’s largest web hosting companies, where she implemented an internal coaching program.
She has served in many community and industry associations. Fran holds a Master’s Degree in Communications Studies from St. Mary’s University in San Antonio, and a Bachelor’s Degree in Consumer Science from Miami University in Oxford, Ohio. She is a recognized social media authority and speaks frequently on integrating social media into communications and marketing initiatives.
Fran also speaks and writes in Australian. Something she picked up while living in Canberra for five years. Fran says it’s very similar to the language spoken in Texas except they say “barbie” instead of “barbecue.”
Account Experience

Account Experience: Plano Convention & Visitors Bureau, IMAX Rivercenter, Westin La Cantera Resort, The American Red Cross, Riverwalk Jazz, The Foundations of CHRISTUS Santa Rosa, Seaworld, TTIA-Texas Travel Industry Association.

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Jeff Wollman
Growth Strategist
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Jeff Wollman

Growth Strategist

With a traditional agency background, Jeff is a consummate designer, copywriter, illustrator and strategist with decades in the private and public sector. He is a brand identity and print media specialist with a wealth of experience in outdoor, magazine and collateral design and was a communications and communication architecture consultant to both Los Alamos and Sandia National Laboratories.
In addition to putting San Antonio on the creative advertising map, other notable accomplishments include: creating innovative solutions for the development of a tourist call center for Mexico’s Ministry of Tourism; orchestrating one of the very first customer relationship healthcare marketing platforms; as well as overseeing the development of branding campaigns that competed against and beat top global agencies in national award competitions.
Account Experience

His experience includes consulting with New Mexico Magazine to broaden its appeal to tourism and consulting with the Los Alamos, NM CVB and COC to attract year-round tourism to the city in addition to work for tourism-related clients in Santa Fe and Taos, NM.

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Steve Young
Production Artist
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Steve Young

Production artist

Associate of Applied Arts, Art Institute of Houston. Steve has 25 years experience in pre press print production, layout, design, illustration and digital photo manipulation. Twenty of those years have been on Macintosh computers, and he is proficient in Adobe Illustrator, InDesign, QuarkXpress, and Adobe Photoshop.
Account Experience

CHRISTUS Southeast Texas Health System, Children’s Hospital of San Antonio, CHRISTUS Health Gulf Coast region, Spurs Sports & Entertainment, Plano Convention and Visitors Bureau, Timber Tech, Southern Steel, NOMA Products Inc. (Jackson, Tennessee), SEARS Outdoor products, Columbia Bowling Balls, TRACK, Baptist Hospital System, M&M, Lipton, Uncle Ben’s, Smucker’s, IBC Bank, San Antonio Water System, Sunset Station, South Padre Island Convention and Visitors Bureau and CPS Energy.

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Our Strategic Partners

Enterprise-Level Digital Development
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Gray Digital Group

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Established in 2001, Gray Digital Group is a full service digital marketing agency in San Antonio, Texas, with team members who work remotely from Austin, Texas and Greenville, South Carolina, and a long-time strategic partner of The Atkins Group.
Gray Digital Group works with clients all over the country, and their client base is comprised of large national health systems, small to medium-sized businesses, law firms and non-profits. The agency combines creativity, technology and digital savvy to develop innovative strategies for our clients, and their team is continuously expanding their knowledge in order to provide clients with the most cutting-edge solutions.
Gray Digital Group does not believe in a one-size-fits-all approach to building a website or developing a social media strategy. The agency sees each website, and each social media tool, as a new opportunity to combine strategy with innovation and knowledge. Gray Digital Group takes the time to get to know target audiences, client goals, products and services to best apply their technical expertise and many years of programming experience to this knowledge base. Gray Digital Group specializes in responsive website design and development; content management systems; search engine optimization; search engine marketing; social media strategy; and storytelling.
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Epiphany Research and Marketing

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Mary Repole is the owner and Queen of Aha! At Epiphany, a research and marketing consulting firm founded in 2002, and a long-time strategic partner of The Atkins Group.
The company is best known for the innovative, observational, qualitative research they have helped to pioneer in this part of the country. Known in the research world as “ethnography,” Mary’s team uses techniques developed by cultural anthropologists and social psychologists to dig deeper and gain more insight into customers’ real-life experiences with brands than most traditional research companies. By observing and interviewing customers as they are using a product or service, Mary is able to capture the essential truth of the experience–rather than a memory of it after it has occurred. Projective techniques also help consumers imagine what a new product or service might be like, helping clients to gain a better understanding of what will appeal to their target audience.
Mary says when she unearths that essential truth, it’s an “aha” moment, an epiphany around which the emotional center of a brand can be built and new product ideas and services can be discovered.
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Consumer & Market Research

Interested in Joining us?

Check out our open positions below and a word of caution — don’t blast us with a form letter and resume. Take time to share your personality and really tell us why you’re our guy or gal.

contact

New Business
(214) 960-2974
general inquiries
(210) 444-2500

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locations

San Antonio
501 Soledad St
San Antonio, TX 78205
(210) 444-2500
Dallas
14800 Quorum Dr. #180 
Dallas, Texas 75254 
(214) 382-2650